Solutions based thinking
Anglo Svenska is regularly contacted by venture capital businesses that are evaluating an investment in the sport of Formula 1 or Formula E. Anglo Svenska has attended meetings, taken part in trans-Atlantic conference calls and been asked to provide written reports on a number of commercial aspects relating to the sport leveraging the experience, knowledge, contacts and insight built up by the company over decades.
From sponsorship to equity investments, racing teams to race events, Anglo Svenska has been able to offer solid advice built upon access to authentic information, industry knowledge, insight, awareness and experience. Armed with such information, informed decision makers can make the right judgements.
Renowned as a fair deal-maker with an ability to see the respective positions of both parties, Jim Wright has a proven track-record for putting together and finalising commercial agreements within realistic timeframes.
Rights holders and brands
Elite Athletes and Teams
Commercial agreements for non-profits
A strong track-record on closing deals through the contract negotiation period is another hallmark of Jim Wright and Anglo Svenska. With a sound knowledge of commercial law, the contract negotiation period can be efficient and professional legal resources minimised leading to a higher conversion rate.
Outsourced Embedded Solutions
Some organisations prefer to have their expertise embedded within their organisations to protect intellectual property and to ensure full integration with all areas of their marketing and communications departments.
Anglo Svenska has experience of providing its services as an embedded solution within a marketing group, both for rights holders and brand owners. From Cellnet in the nineteen eighties to Mahindra Racing in the two thousand and tens, Anglo Svenska can provide the level of integration and commitment required to fit with just about any organisational structure.
With high level contacts at a major gaming company and with an internet site hosting company, Anglo Svenska has set up an affiliate marketing opportunity that will see the gaming company running web banners on sites hosted by the internet business resulting in a click-through business model. This will create new business for the gaming company that is able to tap in to 1.2 million new websites whilst the hosting company will be paid royalties on all sign-ups.
In a similar move, Anglo Svenska has introduced the same internet hosting company to a one of the leading providers of Massively Multiplayer Online Games (MMOGs ). The Affiliate Marketing programme will see the gaming business utilising the internet hosting capability of the web business to access new clients and the ensuing sign-up programme will pay royalties on new business to the internet hosting organisation.
A Middle East based consortium has been weighing up opportunities to become involved in elite sport and Anglo Svenska has been contacted to provide advice, research options and to suggest a number of business model options that will create returns upon investment. This consultancy has already produced a number of options and continues through a regular dialogue as all sports and a variety of business models are considered.
An English Football League Club was interested in creating elite player development opportunities on a global basis. Anglo Svenska was tasked with finding a an investment partner to create schools, academies and an elite player training centre. Anglo Svenska initiated discussions with a region of a leading industrial nation that has a growing interest in football and which has a commercial partner that is willing to invest in this project as part of its Corporate Social Responsibility strategy.